Tuesday, May 22, 2012

Vistaprint and Nothingness

I made a postcard
at Vistaprint
which had the words
"there was a time
I was enveloped
by months of nothingness"
on the front,
and as I was
placing an order
for copies of it,
Vistaprint asked
if I would like
to automatically send
copies of the postcard
to a carefully selected
target demographic.

I paused, really,
and thought about it,
because I wondered
who they would select:
The unemployed?
Zen monks?
Lazy people?
Couch potatoes?
Depressed people?

Or on the sadder front,
might they go to
old people in nursing homes,
inmates on death row
or in solitary confinement?

I figured that
even if they
ended up
in the hands
of a very normal,
nice suburbanite,
it would be good
for that moment of wonder,
for that,
"what the hell is this"
look on their face.

I declined the offer,
but not before
I imagined
the postcards being delivered
to newborn babies
as a welcome
to the world.

-Jim DuBois
May 21, 2012

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